Rum is a spirit made from sugarcane, most often from molasses – a thick syrup created during the sugar-making process. The ingredient, fermentation method, distillation, and ageing time all influence its final taste and character. From fresh white…
Rum is a spirit made from sugarcane, most often from molasses – a thick syrup created during the sugar-making process. The ingredient, fermentation method, distillation, and ageing time all influence its final taste and character. From fresh white rums to dark, long-aged expressions with rich aromas – each has its own story, origin, and style.
The three main rum styles
Rum is produced all over the world, but its true home is the Caribbean. It is here that three traditional styles were born, defining the world of rum:
Spanish “Ron” – smooth, balanced, and elegant, often with notes of vanilla, caramel, or honey. Originating mainly from Cuba, Panama, Venezuela, and the Dominican Republic. English “Rum” – heavier, fuller, and spicier, with rich notes of molasses, tropical fruit, and smoke. Typical of Jamaica, Barbados, and Trinidad. French “Rhum agricole” – made directly from fresh sugarcane juice, offering a grassy, dry, and mineral profile. Most famous from Martinique and Guadeloupe.
If you’re looking for authentic Caribbean flavours, be sure to explore our caribbean rum selection, capturing the spirit of the tropics and centuries of craftsmanship.
Ageing, colour, and flavour
After distillation, rum is clear, but during ageing in oak barrels – often previously used for bourbon, sherry, or wine – it develops its colour, smoothness, and complexity.
White rum is aged briefly and offers a fresh taste, perfect for cocktails. Dark rum brings notes of caramel, wood, cocoa, and dried fruit – ideal for slow sipping. Spiced rum is infused with natural spices like vanilla, cinnamon, or clove, giving it a warm, aromatic character. Flavoured rum offers fruity and exotic tones – from coconut and mango to citrus.
Don’t forget about cachaça, the Brazilian sugarcane spirit.
How to choose the right one
If you’re after a fresh base for cocktails, go for white rum.
For slow enjoyment, dark or Caribbean rums are ideal.
If you prefer a bolder profile, try a spiced rum or a dry Rhum agricole – perfect for true connoisseurs of depth and complexity.
Rum is more than just alcohol – it’s culture, craftsmanship, and the soul of the tropics captured in every drop.
ach brand has its own story – from traditional distilleries with a long history to modern projects that experiment with different types of barrels, distillation processes, and terroirs.
Classic rum cocktails
Cuba Libre 50 ml white rum 100 ml cola Juice from 1/4 lime A simple, refreshing drink that originated in Cuba after liberation from Spanish rule – the name means "Free Cuba."
Daiquiri 50 ml white rum 25 ml lime juice 15 ml cane syrup Shaken with ice – pure, fresh, iconic. Ernest Hemingway's favorite drink.
Mojito 50 ml white rum 2 teaspoons sugar Sprig of mint Juice of 1/2 lime Soda and crushed ice A Cuban classic – refreshing, light and summery.
Mai Tai 40 ml dark rum 20 ml white rum 15 ml orgeat syrup 15 ml Triple Sec 20 ml lime juice A tropical bomb that embodies the Polynesian tiki style.
Rum is a spirit made from sugarcane, most often from molasses – a thick syrup created during the sugar-making process. The ingredient, fermentation method, distillation, and ageing time all influence its final taste and character. From fresh white…
Rum is a spirit made from sugarcane, most often from molasses – a thick syrup created during the sugar-making process. The ingredient, fermentation method, distillation, and ageing time all influence its final taste and character. From fresh white rums to dark, long-aged expressions with rich aromas – each has its own story, origin, and style.
The three main rum styles
Rum is produced all over the world, but its true home is the Caribbean. It is here that three traditional styles were born, defining the world of rum:
Spanish “Ron” – smooth, balanced, and elegant, often with notes of vanilla, caramel, or honey. Originating mainly from Cuba, Panama, Venezuela, and the Dominican Republic. English “Rum” – heavier, fuller, and spicier, with rich notes of molasses, tropical fruit, and smoke. Typical of Jamaica, Barbados, and Trinidad. French “Rhum agricole” – made directly from fresh sugarcane juice, offering a grassy, dry, and mineral profile. Most famous from Martinique and Guadeloupe.
If you’re looking for authentic Caribbean flavours, be sure to explore our caribbean rum selection, capturing the spirit of the tropics and centuries of craftsmanship.
Ageing, colour, and flavour
After distillation, rum is clear, but during ageing in oak barrels – often previously used for bourbon, sherry, or wine – it develops its colour, smoothness, and complexity.
White rum is aged briefly and offers a fresh taste, perfect for cocktails. Dark rum brings notes of caramel, wood, cocoa, and dried fruit – ideal for slow sipping. Spiced rum is infused with natural spices like vanilla, cinnamon, or clove, giving it a warm, aromatic character. Flavoured rum offers fruity and exotic tones – from coconut and mango to citrus.
Don’t forget about cachaça, the Brazilian sugarcane spirit.
How to choose the right one
If you’re after a fresh base for cocktails, go for white rum.
For slow enjoyment, dark or Caribbean rums are ideal.
If you prefer a bolder profile, try a spiced rum or a dry Rhum agricole – perfect for true connoisseurs of depth and complexity.
Rum is more than just alcohol – it’s culture, craftsmanship, and the soul of the tropics captured in every drop.
ach brand has its own story – from traditional distilleries with a long history to modern projects that experiment with different types of barrels, distillation processes, and terroirs.
Classic rum cocktails
Cuba Libre 50 ml white rum 100 ml cola Juice from 1/4 lime A simple, refreshing drink that originated in Cuba after liberation from Spanish rule – the name means "Free Cuba."
Daiquiri 50 ml white rum 25 ml lime juice 15 ml cane syrup Shaken with ice – pure, fresh, iconic. Ernest Hemingway's favorite drink.
Mojito 50 ml white rum 2 teaspoons sugar Sprig of mint Juice of 1/2 lime Soda and crushed ice A Cuban classic – refreshing, light and summery.
Mai Tai 40 ml dark rum 20 ml white rum 15 ml orgeat syrup 15 ml Triple Sec 20 ml lime juice A tropical bomb that embodies the Polynesian tiki style.
