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In 1989, Alexander Gabriel discovers Maison Ferrand, one of the oldest spirit brands in the Cognac region. It immediately captures his heart, and Alexandre enthusiastically immerses himself in the details and craft of cognac production.

In the 1990s, Alexandre Gabriel traverses the Caribbean in search of the region's finest rums. Plantation is born: an artisanal range of rums from the best tropical regions. Fifteen years later, Alexandre is making rum and in 2012, he wins Master Rum Blender of the Year at the Golden Rum Barrel Awards and is named Distiller of the Year by the American Distilling Institute.

Today, Alexandre Gabriel is the President and Owner of Maison Ferrand, which has earned recognition throughout the category and industry. He focuses on three main spirits that represent the passion and vision of Maison Ferrand: Ferrand Cognac, Citadelle Gin and Plantation Rum: authentic spirits that express the individual terroirs that created them.