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The brand is inspired by the mythological figure Bacoo (BAH-KU). It is a mischievous spirit that resides in the Caribbean. It is said that the Bacoo spirit can be found in empty rum bottles floating in the Caribbean Sea and is believed to have magical powers.

The rum distillery Bacoo is located in the Dominican Republic, where it also grows its sugarcane and all other ingredients needed for rum production. Bacoo rum is made from fresh sugarcane juice and aged in ex-bourbon barrels. In short, it is a high-quality and good rum with a spirit in the bottle!